Yanko Petrov, CEO of a Bulgarian based dairy harvest-tides manufactuer is exclude together information to consider foreign direct investing and a location for their newfound harvest. Since this is a new point of intersection (special course of feta cheese) and is not being sold anywhere, I would barrack spare-time activity the transnational product life cycle theory. The multinational product life cycle theory constitutes 3 incompatible submits for a brand new product. The first form is new product, which recommends that the product is produced in the home province. Yanko has several(prenominal) advantages in doing this because he already has a dairy manfacturering coif Bulgaria. retention the intial product manufactuerering close to home will the research and knowledge departments to readily availble receiving sample products. Yanko also appears to have stimulate in producing other dairy products milk, yogurt, cheese, etc. ) which gives him an advantage. Next, the maturing product stage is when the product is monitored for the high upest demanding area. Normally, a business facility is make in this country to meet the demanding needs of the product whichs prepares the union to reduce production cost.
It is always wise to find a country that wad produce the product at the utmost possible cost. Finally, the interchangeable product stage allows for the product to cope locally or globally. This is one of the most important stages of the international lifecycle. Many companies create expectant products but are uneffective to compete and maintain high profit margins w hich eventually causes a company to fail in ! that product. If you want to get a full essay, order it on our website:
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