Culture in today's society

In todays North American socialization teenagers are exposed to thousands of messages a day due to the media. Teenagers most of the time are not aware of the media messages they are receiving and the effectuate it has on their acquaintances and expectations in life. Media apricot advertisements are an example of the flake of messages that teenagers come into contact with that are used to alter and delimit culture (Greenberg & Elliot 2008). Media ads today have taken on the agency of defining beauty and creating beauty prototypes to sell products (Greenberg & Elliot 2008). A beauty prototype may be described as an exalted type used to categorizes people or objects…generally juvenility focused emphasizing physical attractiveness and thinness (Greenberg and Elliot 2008: 105). Greenberg and Elliot (2008) rely that there is a standard for female beauty that has been promoted in the media. This research subject will focus on the pertain these beauty ads have on how teenage girls view themselves and how it has influenced their perception of beauty. Furthermore, because advertising focuses on beauty and the ideal woman this paper will explore how this effects how teenage girls, who are unguarded to these messages, see themselves and how they think of beauty.




Methodology
The soft methodology being employed in this research is in-depth interviewing. The interviewee participating is a 17 year old female who engages with the media on a daily basis whether it be watching television or tuition a magazine. In-depth interviewing is one of the popular methods used in qualitative research because it allows the researcher to emphasize openness and gives the participant greater freedom to express their views (Bryman & Teevan 2005). Interviewing consists of figuring out what you already feel and what you insufficiency to know about the person by interacting with them and ask questions (Bryman & Teevan 2005). In-depth interviewing was chosen as the preferred research methodology because since the...If you want to get a full essay, order it on our website: Ordercustompaper.com



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