Whole Foods Market is known as the largest sell store within the natural food category. Currently direct with over 290 stores nationwide, and ranking number eleven among North the States Supermarket Chains. The company sell organic products in several categories: produce, grocery, shopping centre and poultry, seafood, bakery, prepared foods, specialty (beer/wine/cheese), nutritional supplements, body care, front-runner products, floral, household products, and an alternative pharmacy.
Whole Food mission is to progress vitality and well-being for all individuals by offering the highest quality, least(prenominal) processed, most flavorful natural and naturally preserved foods available. This tenet is responsible for the constant growth of the company, which was initially founded in 1980 as a local supermarket. As of the end of fiscal category 2011 Whole Food as achieved a total of 10.1 gazillion in revenues. When you compare these numbers with previous years you mass see the steady climb of the revenues with over a 1 billion per year, even in these type of financial centering currently happening in our nation.
Whole foods current blueprint moving forward is to increase their presence in more desirable geographic areas by absorbing current subtile chains, but mostly by opening new stores, pickings advantage of the current real estate market.
Whole Foods loading to there team members continue to be an essential point, that condone their growth, not to mentioned current marketing strategies with food networks and shows. They are similarly looking to even get more involve with communities to find that the groups they do business with are following their view in sustainability and environment, allowing for a better community to everyone.
Competitive Analysis
The Five Forces Model
emulation among competing sellers
* A large number of independent markets and chain stores in place. (WalMart, Target, Publix, BJs Sams etc.
* Increase presence of sodbuster stands, and market activities....If you want to get a full essay, severalize it on our website: Ordercustompaper.com
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